Originally developed for use at trade shows, Formulation Station has grown into publicly available web and mobile apps. Visitors create or customize existing nutritional supplements, save their formulas and then send them to a company sales rep who follows up to discuss feasibility and pricing. The user's submitted contact information is also saved via a seperate custom import system that feeds into the company's CRM back-end.
While I developed the entire back-end of both the standalone and public facing web applications, the design work and development of the mobile app were handled by other agencies.
Visit the web application at: http://formulationstation.com
Tools: Photoshop, HTML, CSS, jQuery, PHP, MySQL